Ponca City, Okla. – January 7, 2014 The Cabela’s Master’s Walleye Circuit, (MWC) is excited to announce the continued support of LOWE Equipment Manufacturing for the 2014 season. LOWE, a leader in the auger, trenching and grapple attachments industry, is a valued partner that puts costumers first. LOWE is focused on delivering the highest value in product and performance, and the Cabela’s MWC and its anglers look forward to another year of fishing with its support.
“We are pleased to renew our sponsorship of the Cabela’s MWC,” Director of Marketing for LOWE Equipment Manufacturing, Tom Jaster, said. “The geographic and demographic profile of Cabela’s MWC anglers and followers mirrors our product user base to a significant degree. They are also people that we enjoy being involved with as we all support this great sport of fishing.”
“LOWE, is certainly not the typical fishing related tournament sponsor and has a lot of other choices when it comes to spending their marketing dollars,” MWC Vice President of Sales and Marketing, Kelly Gohman, stated. “I’m extremely happy to have them back as an Official sponsor of the MWC and commend them for their continued support of tournament walleye fishing.”
LOWE® is a premium manufacturer of auger, trenching, and grapple attachments for the construction, rental, agricultural, utility, contracting, forestry, and other equipment markets. LOWE also maintains a specialty flighting division (Spiral Metals, llc.) that produces custom auger flighting and complete boring screws per customer specification. Now celebrating its 40th year, LOWE® is a USA based family operation that has also contributed thousands of dollars in support of foundation efforts to enhance the sport of angling.
Founded in 1984 and entering its 30th year, the Cabela’s Masters Walleye Circuit is the oldest team tournament circuit in the walleye world. It has a rich history of intense competition, and $700,000 in annual purse money paid at the nation’s top destinations. MWC is deeply involved in youth outreach and has a lasting legacy of conservation that includes more than $300,000 in donations to fishery projects in states where our events are held.
Under the umbrella of The Walleye Federation (TWF), the Cabela’s Masters Walleye Circuit is open to all avid walleye anglers from all walks of life. The 2014 Cabela’s Masters Walleye Circuit includes 10 stops spread across seven states in the Walleye Belt. Teams showcase their skills—and sponsor products—at world-class venues such as the Illinois River, Detroit/Lake Erie, Mississippi River/Hasting, Minn., Big Stone Lake, Ortonville, Minn., Bay of Green Bay at Oconto, Kinzua Reservoir, Bradford, Penn., Cass Lake, Minn., Lake Erie, Huron, Ohio, and the World Walleye Championship in Devils Lake, North Dakota. The 2014 Circuit will highlight our sponsor partners and anglers to the masses with live streaming video of select events and four nationally televised events aired in the Federation Angler TV 13 week block on NBC sports, as well as, the 13 week block on the Pursuit channel.
Cabela’s, the World’s Foremost Outfitter for hunting, fishing and outdoor gear, is in its 12th season as title sponsor of the MWC. Official sponsors include: Lowrance Electronics, Berkley Gulp!, Ranger Boats, Zippo, Mercury Marine, MotorGuide, Lowes Equipment Manufacturing and The Walleye Federation. Associate Sponsors include: Berkley Line, Optima Batteries, Church Tackle, TH Marine and the Sea Grant Institute. For more information visit www.masterswalleyecircuit.com or contact us at (580) 765-9031, [email protected].
If you are interested in becoming a marketing or sponsor partner of MWC please contact our VP of Sales and Marketing, Kelly Gohman at his direct line 612-5181746 or [email protected]